Author: admin
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15 Customer Retention Metrics and 7 Ways To Boost Customer Retention
What is customer retention? Customer retention is any business’s or product’s ability to retain customers to do business with them again. It is crucial in any SaaS business since it is harder to make new customers than keep existing customers engaged. Customer retention metrics give detailed insight into how a product or company performs while…
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5 Feature Adoption Metrics That Matter
A product manager continuously strives to improve a product and deliver a competitive product experience. One way to achieve this goal is by understanding which features are most valuable to users and which ones may need improvement or removal. Feature adoption lets you handle these aspects of product growth and management. It allows product managers…
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SaaS Metrics You Should Care About In 2023
The SaaS industry enjoyed tremendous growth over the past few years, and the SaaS market is becoming competitive, with more solutions emerging yearly. SaaS businesses must ensure their product’s growth to stay ahead of the competition. And SaaS metrics are a great way to keep track of your business’s performance. This article will dive deeper…
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Everything you Need to Know about Churn Analysis
Churn can be a headache for SaaS businesses if not handled timely and effectively. It can negatively impact a business’s profitability and sustainable growth. This guide discusses in depth the churn analysis and its importance. It explores what causes customers to churn, various churn types, and how to reduce them. Let’s dive in. What Is…
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What is Product-Led Growth? 5 Examples for you from the industry
Over the past few years, how people engage with technology has changed. Now users are more tech-savvy, want instant gratification & prefer personalization. The growth strategy for companies has also been evolving from sales to marketing to a product-led approach. What Is Product-Led Growth? Product-led growth is a business model and strategy that puts the…
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How we made $120,260 in 3 weeks of launching our SaaS
This is the story of our SaaS startup, Usermaven – a privacy-friendly analytics tool for product and marketing teams, that was able to generate $120,260 in revenue in just 3 weeks of public launch without external investment, paid ads or Appsumo. I am going to cover everything we did during this journey. How we got…
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The Complete Guide to Product Metrics for Product Managers
A fully optimized product manager can increase company profits by over 34%. Product managers use product metrics to drive product growth and implement a product roadmap. As a result, these metrics are the most prominent tool for product managers in decision-making. Product metrics are widely used for better results and performance tracking. They resolve challenges…
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What is the North Star Metric & How to Measure It?
For ages, sailors and travelers used the north star for navigation. Surprisingly, it still helps businesses navigate the ever-changing tech space. Companies use the North star metric and other important KPIs to make sense of the various data discrepancies their enterprises produce. As the name suggests, the north star metric allows businesses to adjust and…
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Hungarian DPA Ordered a Halt Against Google Analytics Use
Hungarian Data Protection Authority ordered a weather forecast website to stop using Google Analytics. The prohibition resulted from the lack of safeguards for U.S. data transfers as required by Article 46 GDPR. According to a recent GDPRtoday release (a newsletter by noyb), the Hungarian DPA might soon go against the use of Google Analytics. Furthermore,…
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7 Best Tools For Privacy-Friendly Analytics
Organizations utilize data to understand their customers better. They use data to deliver an improved customer experience. However, when it comes to privacy analytics, consumers are greatly concerned about data collection and data privacy practices. A KPMG survey reports that 86% of the US population considers data privacy a growing concern. And more than half…