Category: Analytics Tools
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Top 10 MarTech tools for a high-performing stack in 2026
As we head into 2026, the world of marketing technology (MarTech) is evolving faster than ever. With an expanding range of tools, building a high-performing marketing stack is more important than ever for businesses of all sizes. The challenge? Ensuring that each tool seamlessly integrates to enhance your marketing efforts. The key to success lies…
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Top 10 Cometly alternatives for marketing attribution & analytics
Tracking where your revenue truly comes from shouldn’t feel like guesswork. If you’ve been using Cometly, you already understand the importance of marketing attribution and the value of aligning ads, funnels, and revenue data. But as your business grows, you may start looking for tools that offer simpler workflows, more intuitive reporting, deeper analytics, or…
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Reporting vs. analytics: Key differences you should know
Have you ever opened a report and wondered, “What exactly am I supposed to do with this?” You’ve got the numbers, the charts, but they don’t exactly tell you where to go next. That’s the classic gap between reporting and analytics. Reporting gives you the basics: what happened, the numbers, the charts. Analytics takes it…
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Hidden data risks in remote SaaS teams and how to fix them
Remote SaaS operations have exploded, with 87% of software companies now employing distributed teams across multiple continents. Yet beneath this transformation lurks a security nightmare most executives don’t see coming. The average SaaS company experiences 4.2 data incidents annually, costing $3.9 million per breach. These aren’t just statistics; they’re warning signals that traditional security approaches…
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Cross-channel marketing: How to win customers everywhere
Your customers don’t stay in one place anymore. They might see your ad on Instagram in the morning, open an email at lunch, Google your brand in the evening, and drop by your store on the weekend. The tricky part? Making sure your brand feels consistent across all those touchpoints. That’s exactly what cross-channel marketing…
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GA4 migration to Usermaven (without losing your data or your mind)
Moving forward from GA4 might just be the second-best professional decision you’ll ever make. The first? Choosing Usermaven as your analytics tool. GA4 migration doesn’t have to feel overwhelming. Sure, you may have invested hours getting things set up, but that effort isn’t wasted. Instead of treating migration as starting over, see it as building…
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Top 8 June analytics alternatives to consider in 2026
If you’re one of the many June users, we understand entirely how uncertain things might feel right now. With Amplitude acquiring June and plans to shut it down, it’s only natural to feel a bit anxious about what’s next. You’ve put time and effort into building your processes around a tool that was easy to…