Category: Latest
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Cracking Meta Threads analytics with UTM traffic tactics
Meta doesn’t provide dedicated referrer data for Threads. And you might be scratching your head over the traffic analytics. Well, worry not! Usermaven is here to make things easy for you. We’ve got a simple Usermaven UTM tracking guide to help you smoothly figure out Threads traffic. Let’s jump in and make UTM parameters your…
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15 digital marketing metrics and KPIs to track in 2024
Do you know that 64.2 zettabytes of data originated, used, duplicated, and stored globally in 2020 from various activities? And over the next five years up to 2025, global data creation is projected to grow to more than 180 zettabytes. That is a lot of data! But have you ever considered that your online business…
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The best HockeyStack alternatives for 2024: Top 8 picks
HockeyStack is a B2B analytics platform focused on revenue attribution and customer journey mapping. But does it truly deliver the value you need for the price? Many users are beginning to question whether features like attribution and sales intelligence are worth the cost. HockeyStack’s issues with data accuracy and AI insights may already have you…
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How to get started with marketing analytics for better decision-making?
Stop wasting time and money on marketing! Your marketing team could save hundreds of hours with advanced tracking features and precise data (yes, you read that right!). That’s the level of efficiency you can achieve with powerful marketing analytics. In today’s data-driven world, businesses are flooded with information. But without the tools to analyze and…
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11 powerful Piwik Pro alternatives in 2024
Piwik Pro is a popular analytics tool, but it’s not without its drawbacks. As your business grows, you might find yourself bumping up against some of its limitations. Whether it’s the complex interface that’s slowing you down, the lack of integrations holding you back, or the costs eating into your budget, it might be time…
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Top 11 Matomo alternatives for digital analytics
While Matomo has been a popular choice for website analytics, many users find it complex, costly, and lacking in advanced features like AI-powered insights and comprehensive retention analysis. As businesses seek more user-friendly and feature-rich options, the need for Matomo alternatives has grown. This guide explores 11 top alternatives that address these limitations, offering easier…
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The role of AI in website and product analytics
Artificial Intelligence (AI) is transforming how businesses operate, offering new insights and previously unattainable capabilities. In web and product analytics, AI drives efficiencies, improves user experiences, and provides valuable insights. AI enables deeper and more accurate analysis of user behavior and website performance, allowing businesses to make real-time decisions and quickly respond to emerging trends…
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10 essential features of customer data management software
Customers are the heart of every business. Happy customers mean repeat sales, glowing referrals, and a smoother ride for your entire team. But building those lasting relationships requires more than just good service – it demands a deep understanding of your customers. That’s where customer data comes in. It’s the raw material for crafting personalized…
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Discover 10 best Amplitude alternatives to improve your analytics
In today’s fast-paced digital landscape, businesses demand simple yet powerful analytics solutions to understand user behavior and drive growth. And traditional analytics platforms like Amplitude may not fully meet their evolving needs. Rising costs, scalability challenges, and a steep learning curve have prompted many organizations to explore more adaptable and cost-effective solutions. In this post,…
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Drive better results with smart and powerful AI funnel insights
Let’s face it – understanding what really drives conversions in your sales funnel can feel like trying to solve a complex puzzle. But what if you had a powerful ally that could help you piece it all together? That’s exactly what AI funnel insights bring to the table. AI is revolutionizing how we understand and…