Category: Latest

  • User Onboarding KPIs: Key Metrics You Need to Track

    User Onboarding KPIs: Key Metrics You Need to Track

    User onboarding is essential for any business that wants to retain its customers and grow its user base. But what user onboarding KPIs should you be tracking to ensure customer onboarding success? First, What is User Onboarding? The user onboarding phase is the process of helping new users learn how to use your product or…

  • What Does the Users Metric Measure in Google Analytics?

    What Does the Users Metric Measure in Google Analytics?

    If you’re a website owner, then it’s important to track your site’s performance using an analytics tool. If you know this, you’ve heard of Google Analytics. One of the key metrics that GA tracks are the number of unique visitors. What does the users metric measure in Google Analytics? This metric, regardless of the analytics…

  • Post Launch Analysis: What to Do After You've Launched

    Post Launch Analysis: What to Do After You've Launched

    After you’ve launched your product or service, it’s important to do a post launch analysis. This will help you determine what is working and what isn’t, so you can make necessary changes. Here’s what to do to ensure your success after launching your business. Why Post Launch Analysis is Important After you launch a product,…

  • 5 Customer Onboarding KPIs to Evaluate Your Program

    5 Customer Onboarding KPIs to Evaluate Your Program

    Are you looking for ways to measure the success of your customer onboarding program? If so, you’re in the right place. In this blog post, we’ll share five of the most essential customer onboarding KPIs to track so you can identify areas for improvement. By tracking customer onboarding KPIs, you’ll be able to ensure that…

  • The Importance of Customer Retention Analysis

    The Importance of Customer Retention Analysis

    As a business owner, you know that customer retention is important for the success of your company. But what exactly is customer retention analysis? And why should you care about it? This blog post will explain everything you need to know about customer retention analysis and its importance to your business. Why Customer Retention Metrics…

  • What Does the Send Metric Help You Analyze?

    What Does the Send Metric Help You Analyze?

    If you’re looking for ways to improve your email marketing campaign, you’re probably familiar with the “send metric” in terms of marketing metrics. What does the send metric help you analyze? The send metric measures how many of the email recipients on your subscriber list actually receive and open your emails, which can be helpful…

  • Product-led Growth vs. Sales-led Growth

    Product-led Growth vs. Sales-led Growth

    If you’re a business owner, you know that growth is essential. But what’s the best way to grow your business? Product-led growth vs. sales-led growth? Let’s take a look at the pros and cons of product-led growth and sales-led growth so you can decide which growth strategies are right for your business. What Is Product-Led…

  • What Is a Data Stack And How Do You Build One?

    What Is a Data Stack And How Do You Build One?

    A data stack is a term used to describe the collection of software products and tools that are used to collect, store, process, and analyze data. Typical data stacks will include the following: A database (or multiple databases) A web server An application server Scripts or applications that perform tasks such as reverse ETL (extract-transform-load),…

  • The 5 Biggest Challenges With Attribution Models

    The 5 Biggest Challenges With Attribution Models

    If you’re looking to improve your marketing efforts, understanding attribution models is key. However, there are a few challenges that can come with attribution modeling. In this article, we will discuss the 5 biggest challenges with attribution models that you should be aware of. The History of Marketing Attribution Models The history of marketing attribution…

  • What Is User Activation in SaaS And How To Improve It

    What Is User Activation in SaaS And How To Improve It

    What is user activation in a SaaS product? User activation is a process that helps new users understand your website or product and how it can benefit them. It’s important to have a strong user activation strategy in place so that you can keep people coming back to your site or using your product. There…