Category: Latest
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What is click funnel: Everything you need to know
Understanding how to effectively guide visitors toward a specific action, such as making a purchase or signing up for a service, is essential for any business aiming to grow online. This is where click funnels come in. A click funnel is a structured series of web pages designed to simplify the customer journey by removing…
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![[2025] Best behavioral analytics software for user insights](https://blog.usermaven.com/wp-content/uploads/2025/01/Copy-of-UM-New-Featured-Images-11.png)
[2025] Best behavioral analytics software for user insights
A stronger understanding of user behavior can set a business apart from competitors. When you know what visitors click, how they navigate your pages, or which features they interact with most, you can make better decisions for your product and marketing strategies. This deeper perspective on user actions is exactly what behavioral analytics software provides,…
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How to create a B2B sales funnel: Step-by-step guide
Building a high-performing B2B sales funnel is essential for driving revenue growth and fostering strong client relationships. A well-designed funnel acts as a strategic framework, guiding potential buyers from their initial interest to becoming loyal customers. Whether you’re selling software, services, or products, an effective funnel helps streamline your approach and keeps your team focused…
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What is user behavior tracking & why does it matter?
User behavior tracking provides valuable insights into how people interact with your website, product, or app. By analyzing actions like clicks, scrolls, and navigation paths, businesses can pinpoint where users engage most and where they encounter obstacles. This data allows marketers to refine strategies, improve user experiences, and drive conversions. In this article, we’ll explore…
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![Types of sales funnels [+ discover specialized funnels for various business models]](https://blog.usermaven.com/wp-content/uploads/2025/01/types-of-sales-funnels.png)
Types of sales funnels [+ discover specialized funnels for various business models]
Sales funnels are a cornerstone of modern marketing, guiding potential customers through a structured journey toward conversion. From raising awareness to securing a final sale, each type of funnel serves a unique purpose. Whether you’re looking to generate leads, nurture relationships, or drive revenue, understanding the different types of sales funnels is essential to optimizing…
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Product launch analytics: A complete guide to measuring success
Every product launch tells a story filled with milestones, challenges, and opportunities. But without the right insights, it’s hard to know if your story is a bestseller or missing key chapters. That’s where product launch analytics steps in – turning raw data into actionable insights about what’s working and what needs improvement. With tools like…
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10 powerful advantages of using web analytics for your business growth
Your website gets 100,000 visitors a month, but only 1% make a purchase. Why? Traditional marketing guesswork won’t answer this. However, web analytics will show you exactly where these 99,000 potential customers drop off – and, more importantly, how to convert them. The advantages of using web analytics extend far beyond basic metrics. In 2025,…
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What is a sales funnel? Strategies, stages & how to create one
When it comes to converting casual browsers into loyal customers, businesses often face a challenging yet crucial question: How do you guide potential buyers from discovering your product to making a purchase? The answer lies in a well-structured sales funnel. A sales funnel isn’t just a buzzword in marketing; it’s a proven framework that transforms…
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How to track website hits and monitor traffic accurately
Understanding how to track website hits effectively is crucial for any website owner. Measuring website hits and traffic is a direct way to see if a site is meeting expectations. In short, “hits” are the total requests your server handles for all the files that build each web page. Meanwhile, “traffic” often refers to the…
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![[Product usage analytics] A complete guide for improving retention](https://blog.usermaven.com/wp-content/uploads/2025/01/Product-usage-analytics.jpg)
[Product usage analytics] A complete guide for improving retention
“If you’re not studying what users do after they sign up, you’re only seeing half the story.” This insightful quote from Marty Cagan, founder of the Silicon Valley Product Group, emphasizes the importance of product usage analytics. While getting users to sign up is an exciting first step, understanding how they continue to engage with…