Tag: SaaS analytics

Over the past few years, how people engage with technology has changed. Now users are more tech-savvy, want instant gratification & prefer personalization. The growth strategy for companies has also been evolving from sales to marketing to a product-led approach. What is product-led growth? Product-led growth is a business model and strategy that puts the…

A fully optimized product manager can increase company profits by over 34%. Product managers use product metrics to drive product growth and implement a product roadmap. As a result, these metrics are the most prominent tool for product managers in decision-making. Product metrics are widely used for better results and performance tracking. They resolve challenges…

For ages, sailors and travelers used the north star for navigation. Surprisingly, it still helps businesses navigate the ever-changing tech space. Companies use the North star metric and other important KPIs to make sense of the various data discrepancies their enterprises produce. As the name suggests, the north star metric allows businesses to adjust and…

If you’re rolling out a new product, it’s important to have KPIs for product launch in place to measure success. Here are some key performance indicators to keep an eye on during the product launch phase. Defining KPIs for product launch As a business owner, you want to ensure that your product launch is successful.…

After you’ve launched your product or service, it’s important to do a post launch analysis. This will help you determine what is working and what isn’t, so you can make necessary changes. Here’s what to do to ensure your success after launching your business. Why post launch analysis is important After you launch a product,…

Are you looking for ways to measure the success of your customer onboarding program? If so, you’re in the right place. In this blog post, we’ll share five of the most essential customer onboarding KPIs to track so you can identify areas for improvement. By tracking customer onboarding KPIs, you’ll be able to ensure that…

As a business owner, you know that customer retention is important for the success of your company. But what exactly is customer retention analysis? And why should you care about it? This blog post will explain everything you need to know about customer retention analysis and its importance to your business. Why customer retention metrics…

If you’re looking for ways to improve your email marketing campaign, you’re probably familiar with the “send metric” in terms of marketing metrics. What does the send metric help you analyze? The send metric measures how many of the email recipients on your subscriber list actually receive and open your emails, which can be helpful…

If you’re a business owner, you know that growth is essential. But what’s the best way to grow your business? Product-led growth vs. sales-led growth? Let’s take a look at the pros and cons of product-led growth and sales-led growth so you can decide which growth strategies are right for your business. What is product-led…