Tag: SaaS analytics
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10 best product analytics tools for 2025
Understanding user behavior is the key to building successful products. But how can you unlock those powerful insights? The answer lies in product analytics tools! As we dive into 2025, the product analytics landscape is evolving rapidly. With new players entering the market and existing ones upping their game, companies have an array of options…
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![Matomo vs. GA4 vs. Piwik PRO [with better option]](https://blog.usermaven.com/wp-content/uploads/2024/11/Copy-of-UM-New-Featured-Images-6.png)
Matomo vs. GA4 vs. Piwik PRO [with better option]
Your choice of analytics platform can be the difference between clear insights and daily frustrations. Matomo shines in privacy but has its limits, GA4 offers depth but can feel overwhelming, and Piwik PRO provides enterprise-grade power at a premium. Each has its perks—and its compromises. But here’s the good news: you don’t have to choose…
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Which analytics platform wins? Mixpanel vs. Amplitude vs. Usermaven
A few years ago, the analytics landscape looked vastly different. Companies relied heavily on traditional analytics tools, often struggling with complex implementations, data accuracy issues, and privacy concerns. Today, as businesses navigate through increasing digital complexity, the stakes are higher than ever. Marketing teams need accurate attribution data. Product managers require real-time user insights. Engineers…
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30+ must-see SaaS Black Friday deals of 2024
Black Friday 2024 is the perfect opportunity to score unbeatable deals on SaaS tools that streamline workflows, boost productivity, and enhance business results. We’ve compiled a list of the top 15 Black Friday SaaS deals, beginning with Usermaven—the top choice for analytics and customer insights—followed by other powerful tools to elevate your marketing and operational…
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Dreamdata vs. HockeyStack vs. Bizible: B2B attribution comparison
Marketing attribution can make or break your B2B strategy. Imagine trying to navigate through a maze without knowing which turns led you to the exit – that’s what running marketing campaigns feels like without proper attribution tools. The right attribution software helps you map every touchpoint in your customer’s journey, showing you exactly which marketing…
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Usermaven vs. GA4 vs. Matomo: Find your perfect analytics fit
The decision to choose the right analytics platform can significantly impact how effectively you understand and respond to user behavior. As privacy concerns grow and the need for comprehensive analytics becomes more pressing, businesses are exploring alternatives to traditional tools. Let’s compare three notable players in the analytics space: Matomo vs. Google Analytics vs. Usermaven.…
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![Full-stack marketer: who they are [+ the essential tool they need]](https://blog.usermaven.com/wp-content/uploads/2024/10/full-stack-marketer.jpg)
Full-stack marketer: who they are [+ the essential tool they need]
Imagine a marketing professional who handles everything—social media, content strategy, SEO, email campaigns, and even data analytics. They’re not just specialists in one area; they manage the entire marketing process from start to finish. As businesses grow and marketing needs become more complex, the demand for someone who can wear multiple hats increases. This is…
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Boosting product engagement: Strategies for success in 2025
Converting potential users is half the story, but keeping them engaged with your product is the other half that makes a product successful. According to statistics, 21% of products fail to meet customer’s needs. It implies that the users come to try a product and find it does not meet their expectations, resulting in lower…
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10 essential features of customer data management software
Customers are the heart of every business. Happy customers mean repeat sales, glowing referrals, and a smoother ride for your entire team. But building those lasting relationships requires more than just good service – it demands a deep understanding of your customers. That’s where customer data comes in. It’s the raw material for crafting personalized…
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How to track product onboarding in Usermaven
Getting lost in the complexities of analytics can be frustrating (shh! nobody is referring to Google Analytics 4). But, if the product onboarding is tons of work, too! You’d probably give up, right? Wait, we are here! New to Usermaven? We want to make sure our users are fully equipped to ace the product onboarding…