Tag: SaaS analytics

If you’re looking for ways to improve your email marketing campaign, you’re probably familiar with the “send metric” in terms of marketing metrics. What does the send metric help you analyze? The send metric measures how many of the email recipients on your subscriber list actually receive and open your emails, which can be helpful…

If you’re a business owner, you know that growth is essential. But what’s the best way to grow your business? Product-led growth vs. sales-led growth? Let’s take a look at the pros and cons of product-led growth and sales-led growth so you can decide which growth strategies are right for your business. What Is Product-Led…

What is user activation in a SaaS product? User activation is a process that helps new users understand your website or product and how it can benefit them. It’s important to have a strong user activation strategy in place so that you can keep people coming back to your site or using your product. There…