Tag: Usermaven
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Amplitude pricing: Worth it or not? [Discover Usermaven as an alternative]
You’ve probably heard of Amplitude, which is one of those analytics tools that gets a lot of attention. But then you click on the Amplitude pricing page, and suddenly, things get complicated. One minute, you’re excited about all the possibilities, and the next, you’re staring at prices that might make you think twice. So, is…
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15 digital marketing metrics and KPIs to track in 2024
Do you know that 64.2 zettabytes of data originated, used, duplicated, and stored globally in 2020 from various activities? And over the next five years up to 2025, global data creation is projected to grow to more than 180 zettabytes. That is a lot of data! But have you ever considered that your online business…
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8 Dreamdata alternatives you should know in 2025
When it comes to B2B analytics, Dreamdata may seem like a suitable option, but it has several shortcomings that leave many businesses searching for better alternatives. From the lack of AI capabilities and funnel analysis to high pricing and limited features, Dreamdata often doesn’t meet the evolving needs of modern B2B marketers. If you’re seeking…
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The best HockeyStack alternatives for 2025: Top 8 picks
HockeyStack is a B2B analytics platform focused on revenue attribution and customer journey mapping. But does it truly deliver the value you need for the price? Many users are beginning to question whether features like attribution and sales intelligence are worth the cost. HockeyStack’s issues with data accuracy and AI insights may already have you…
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10 must-have marketing attribution tools for 2025
Want to know which marketing campaigns actually work? Get ready to find out with marketing attribution tools. Today, customers interact with brands across many channels before buying – websites, emails, social media, and more. It’s tough to track which touchpoints convince someone to make a purchase. That’s where marketing attribution comes in. These handy tools…
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Mixpanel pricing: Justified or overpriced? [Discover the best alternative]
If you’re considering Mixpanel, the analytics tool that promises top-tier insights, be prepared to pay a premium. You click on the Mixpanel pricing page, and suddenly, the prices escalate faster than a rocket launch. One minute, you’re comfortably in the starter zone, and the next, you’re in luxury car territory. Are you getting gold-plated analytics…
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Matomo vs. GA4 vs. Piwik PRO [with better option]
Your choice of analytics platform can be the difference between clear insights and daily frustrations. Matomo shines in privacy but has its limits, GA4 offers depth but can feel overwhelming, and Piwik PRO provides enterprise-grade power at a premium. Each has its perks—and its compromises. But here’s the good news: you don’t have to choose…
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Heap vs. Amplitude vs. Usermaven: Which tool is right for you?
Digital analytics plays a crucial role in helping companies understand their users, improve products, and enhance customer experiences. By analyzing data from various digital channels, businesses can make informed decisions that drive growth and stay competitive. Heap, Amplitude, and Usermaven are three popular analytics tools that cater to different needs and goals, each with unique…
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Usermaven vs. GA4 vs. Matomo: Find your perfect analytics fit
The decision to choose the right analytics platform can significantly impact how effectively you understand and respond to user behavior. As privacy concerns grow and the need for comprehensive analytics becomes more pressing, businesses are exploring alternatives to traditional tools. Let’s compare three notable players in the analytics space: Matomo vs. Google Analytics vs. Usermaven.…
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Full-stack marketer: who they are [+ the essential tool they need]
Imagine a marketing professional who handles everything—social media, content strategy, SEO, email campaigns, and even data analytics. They’re not just specialists in one area; they manage the entire marketing process from start to finish. As businesses grow and marketing needs become more complex, the demand for someone who can wear multiple hats increases. This is…